Overview

The project posed the challenge of producing a 30-second commercial for a leading Baltimore bank, spotlighting its community contributions and newly acquired/remodeled arena. Executed with a dynamic and uplifting tone, the commercial features rapid imagery and engaging type animations.

My Responsibilities 

As the lead designer and director, my responsibilities encompassed storyboarding, audio selection and editing, footage capture, editing supervision, overall video and audio timing coordination, and the development of the project's visual identity.